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About Us

At PAYBACK, we believe loyalty is more than just points—it’s about creating rewarding connections. As India’s most comprehensive multi-brand loyalty program and a leader in performance-driven marketing, we empower both customers and brands to make every transaction more valuable.

Founded with the mission to revolutionize customer engagement, PAYBACK combines the power of data-driven insights with meaningful brand partnerships to create a seamless ecosystem where everyone wins. Whether you’re a customer collecting rewards or a brand unlocking deeper customer insights, PAYBACK delivers unmatched value at every touchpoint.

What We Do:

  • Multi-Brand Loyalty Program: One card. Endless rewards. Earn and redeem points across top retail, e-commerce, travel, and service brands.

  • Customer-Centric Marketing: We turn insights into action through targeted, measurable campaigns that boost customer retention and ROI.

  • Technology-Driven Innovation: With advanced analytics and marketing automation, we help brands personalize experiences and scale loyalty.

Why Choose PAYBACK:

  • Trusted by Millions of active customers across India

  • Partnered with Leading Brands across industries

  • Data-Backed Results that drive performance and growth

Join the PAYBACK ecosystem and experience a smarter way to connect, reward, and grow.